{"id":573,"date":"2020-05-06T23:48:35","date_gmt":"2020-05-06T23:48:35","guid":{"rendered":"https:\/\/commtracks.simmons.edu\/?p=573"},"modified":"2020-05-11T15:08:44","modified_gmt":"2020-05-11T15:08:44","slug":"changing-comm-industry","status":"publish","type":"post","link":"https:\/\/commtracks.simmons.edu\/index.php\/2020\/05\/06\/changing-comm-industry\/","title":{"rendered":"Changing Comm Industry"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"573\" class=\"elementor elementor-573\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6482c03 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6482c03\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5af8009\" data-id=\"5af8009\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d4d5a3 elementor-widget elementor-widget-global elementor-global-495 elementor-widget-heading\" data-id=\"7d4d5a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">COMMTRACKS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3d55e80\" data-id=\"3d55e80\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a8187b elementor-nav-menu__align-end elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-global elementor-global-235 elementor-widget-nav-menu\" data-id=\"9a8187b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;layout&quot;:&quot;horizontal&quot;,&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav aria-label=\"Menu\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-none\">\n\t\t\t\t<ul id=\"menu-1-9a8187b\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-62\"><a href=\"https:\/\/commtracks.simmons.edu\/\" class=\"elementor-item\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-730\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\">Stories of Change<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-74\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/student-stories\/\" class=\"elementor-sub-item\">Student Stories<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-83\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/department-stories\/\" class=\"elementor-sub-item\">Department Stories<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-77\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/inside-the-industry\/\" class=\"elementor-sub-item\">Inside the Industry<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-80\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/fenway-then-now\/\" class=\"elementor-sub-item\">Fenway Then &#038; Now<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-297\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/covid-19-stories\/\" class=\"elementor-sub-item\">COVID-19 Stories<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-65\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/students-and-staff\/\" class=\"elementor-item\">Students and Staff<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-63\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/chair-letter\/\" class=\"elementor-item\">Chair Letter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-66\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/welcome-letter\/\" class=\"elementor-item\">Welcome Letter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-68\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/about\/\" class=\"elementor-item\">About<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-990\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/commtracks-2022\/\" class=\"elementor-item\">CommTracks 2022<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1032\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/ailia-rochefort-photography\/\" class=\"elementor-item\">Ailia Rochefort Photography<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1033\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/2022-senior-showcase\/\" class=\"elementor-item\">2022 Senior Showcase<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu Toggle\" aria-expanded=\"false\">\n\t\t\t<i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--open eicon-menu-bar\"><\/i><i aria-hidden=\"true\" role=\"presentation\" class=\"elementor-menu-toggle__icon--close eicon-close\"><\/i>\t\t<\/div>\n\t\t\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-9a8187b\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-62\"><a href=\"https:\/\/commtracks.simmons.edu\/\" class=\"elementor-item\" tabindex=\"-1\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-730\"><a href=\"#\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\">Stories of Change<\/a>\n<ul class=\"sub-menu elementor-nav-menu--dropdown\">\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-74\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/student-stories\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Student Stories<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-83\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/department-stories\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Department Stories<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-77\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/inside-the-industry\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Inside the Industry<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-80\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/fenway-then-now\/\" class=\"elementor-sub-item\" tabindex=\"-1\">Fenway Then &#038; Now<\/a><\/li>\n\t<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-297\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/covid-19-stories\/\" class=\"elementor-sub-item\" tabindex=\"-1\">COVID-19 Stories<\/a><\/li>\n<\/ul>\n<\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-65\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/students-and-staff\/\" class=\"elementor-item\" tabindex=\"-1\">Students and Staff<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-63\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/chair-letter\/\" class=\"elementor-item\" tabindex=\"-1\">Chair Letter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-66\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/welcome-letter\/\" class=\"elementor-item\" tabindex=\"-1\">Welcome Letter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-68\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/about\/\" class=\"elementor-item\" tabindex=\"-1\">About<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-990\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/commtracks-2022\/\" class=\"elementor-item\" tabindex=\"-1\">CommTracks 2022<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1032\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/ailia-rochefort-photography\/\" class=\"elementor-item\" tabindex=\"-1\">Ailia Rochefort Photography<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1033\"><a href=\"https:\/\/commtracks.simmons.edu\/index.php\/2022-senior-showcase\/\" class=\"elementor-item\" tabindex=\"-1\">2022 Senior Showcase<\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-178529d elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"178529d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-703ae1a\" data-id=\"703ae1a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8b6aebd elementor-widget-divider--view-line elementor-widget elementor-widget-global elementor-global-254 elementor-widget-divider\" data-id=\"8b6aebd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-920ea7b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"920ea7b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3d680f8\" data-id=\"3d680f8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-add10be elementor-widget elementor-widget-heading\" data-id=\"add10be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">The Changing Comm Industry<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-69fd4c0 elementor-widget elementor-widget-text-editor\" data-id=\"69fd4c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">By: Mackenzie Farkus<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b1008b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4b1008b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0a3650e\" data-id=\"0a3650e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b68084 elementor-drop-cap-yes elementor-drop-cap-view-default elementor-widget elementor-widget-text-editor\" data-id=\"5b68084\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;drop_cap&quot;:&quot;yes&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Over the last 15 years, the communications world has changed dramatically. Social media platforms and new technology have transformed the industry, creating an abundance of new jobs.\u00a0<\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The U.S. Bureau of Labor Statistics projects that from 2018-2028, the amount of <\/span><a href=\"https:\/\/www.bls.gov\/ooh\/media-and-communication\/home.htm\"><span style=\"font-weight: 400;\">media and communications jobs<\/span><\/a><span style=\"font-weight: 400;\"> (which includes writing, audio, video, and public relations) in the workforce will grow 4 percent, equating to about 27,000 new jobs. As for <\/span><a href=\"https:\/\/www.bls.gov\/ooh\/arts-and-design\/graphic-designers.htm\"><span style=\"font-weight: 400;\">graphic design<\/span><\/a><span style=\"font-weight: 400;\">, the industry will grow 3 percent, equating to roughly 8,800 new jobs.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">We reached out to eight recent communications alumni to hear what they had to say about the last four years in their industries<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9e7211a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9e7211a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-29b80a1\" data-id=\"29b80a1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16bc6d5 elementor-widget elementor-widget-heading\" data-id=\"16bc6d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Helen Li | 2016 | Web Design and Development<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fe0b3ad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fe0b3ad\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ad4d7b3\" data-id=\"ad4d7b3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ae97dd elementor-widget elementor-widget-text-editor\" data-id=\"6ae97dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-575 size-medium alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Helen-Li-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Helen-Li-225x300.jpg 225w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Helen-Li.jpg 750w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/>When I was a first year, I was still trying to figure out what I wanted to study so I didn&#8217;t have very much clarity on what I wanted to do other than that I knew it had to be in service of a greater good. I&#8217;m currently a designer at an innovation and brand consultancy where I operate at the intersection of being a visual designer and a strategist for organizations seeking to be more purpose driven, innovate in new product categories, and\/or experiment with new ways of working (most of my work is purely just creative problem solving). I graduated from Simmons with a degree in Web Design and Development and do not actively code in my day to day job, but the skills I gained from understanding user experience flows, visual hierarchy, and the ability to articulate my thoughts concisely and precisely has helped me tremendously in my career. Studying abroad also had a significant influence on my scope of what the rest of the world understood the general creative industry to be like. While studying in Denmark, I learned about design concepts like &#8216;design thinking&#8217; that helped me understand how design materializes in so many different ways beyond just brand identity development and in-house design which I knew I didn&#8217;t want to do. Having an understanding of what you want and pursuing your curiosity has been relentlessly beneficial in helping me get to where I am today.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p>One of the largest shifts in the last 5 years is the mandatory need for communication organizations to be more plugged into culture, especially since we exist in a<a style=\"background-color: #ffffff;\" href=\"https:\/\/www.vox.com\/culture\/2019\/12\/30\/20879720\/what-is-cancel-culture-explained-history-debate\"> Cancel Culture<\/a> right now. The public is inundated with all sorts of bad news and their cognitive load can&#8217;t handle nuance as aptly as we&#8217;d like so there is a tendency to erase people out of relevancy as soon as they have some kind of stain on their reputation. The communications industry is ultimately made up of individuals and it is up to those individuals to ensure that the messaging being communicated is culturally relevant and scrubbed for tone deafness. On the same plane of consumers being inundated with information, accessibly communicating information is also on the rise. We see this as the &#8220;Democratization of [insert industry]&#8221; which loosely means that anything that requires a special set of knowledge will be broken down into lay-mans terms in order to give agency back to the individual.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21bdb8d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"21bdb8d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ed9559d\" data-id=\"ed9559d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-11cb211 elementor-widget elementor-widget-heading\" data-id=\"11cb211\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Julia Taliesen | 2018 | Journalism\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec421d1 elementor-widget elementor-widget-text-editor\" data-id=\"ec421d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"size-medium wp-image-576 alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-219x300.jpg\" alt=\"\" width=\"219\" height=\"300\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-219x300.jpg 219w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-749x1024.jpg 749w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-768x1050.jpg 768w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-1123x1536.jpg 1123w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-1497x2048.jpg 1497w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Julia-Taliesen-scaled.jpg 1872w\" sizes=\"(max-width: 219px) 100vw, 219px\" \/>When I was a first year, my career goals ranged from popstar to sociologist. I did find my way to communications and media rather quickly, though, and my career goals developed into investigative reporter or foreign correspondent. I wanted &#8211; and frankly, still want &#8211; to spend all of my time doing whatever I can to hold those in power accountable, while simultaneously cultivating empathy by highlighting the depth of the human experience. The reality is a bit different. First, you can&#8217;t jump right into a position that has that kind of influence. It takes time to strengthen the skills, ethics, and brazen personality it takes to stand out in this field. Second, the media industry is changing; every day the focus on low-risk, high-reward content grows. Being a journalist involves more than digging through public records and holding provocative interviews, it&#8217;s becoming an expert in social media, Google analytics, photography and video production and editing, and pretty much any other digital tool you can think of.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The influence of capitalism on the journalism industry cannot be underestimated (of course), as the drive towards the bottom line consumes principles and any community-oriented mindset. Journalism is as much about making people money as it is a public service. It&#8217;s a difficult thing to reckon with, but there&#8217;s no other explanation for what the reality is like on the ground. In the year and a half since I graduated, I&#8217;ve watched more and more people laid off as companies consolidate, and even more quit to escape the unrealistic expectations. The less of us there are on the ground, the more stories are left uncovered: whether it&#8217;s shining a light on police corruption or featuring the story of conflict survivors.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa46d97 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fa46d97\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5693f5\" data-id=\"e5693f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4c920a elementor-widget elementor-widget-heading\" data-id=\"c4c920a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Shen Gao | 2017 | Web Design and Development\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3d6698 elementor-widget elementor-widget-text-editor\" data-id=\"e3d6698\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"size-medium wp-image-577 alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Shen-Gao-226x300.jpg\" alt=\"\" width=\"226\" height=\"300\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Shen-Gao-226x300.jpg 226w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Shen-Gao.jpg 700w\" sizes=\"(max-width: 226px) 100vw, 226px\" \/>I actually spent my first year at a different institution, and imagined that I&#8217;d go on to medical school, or at least do something in the biological sciences after graduation if I didn&#8217;t right away. I transferred to Simmons during sophomore year, and never imagined that I&#8217;d be doing what I&#8217;m doing now. I&#8217;m almost 3 years out (class of 2017) and I would say I only figured out what I wanted to do last year. College was a great time for me to experiment and ultimately find what I liked doing&#8211;which at that point culminated into a major of Web Design &amp; Development. I&#8217;m now a product manager, and would say that the coursework I had at Simmons somewhat prepared me for my current job, and it took a lot of self-taught knowledge since graduation to land where I am right now.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-892dcaa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"892dcaa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f2ea56d\" data-id=\"f2ea56d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f2481c elementor-widget elementor-widget-heading\" data-id=\"9f2481c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Janelle Anderson | 2018 | Journalism\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12ea17a elementor-widget elementor-widget-text-editor\" data-id=\"12ea17a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-578 alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Janelle-Anderson-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Janelle-Anderson-300x225.jpg 300w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Janelle-Anderson.jpg 360w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>When I was a first year I saw myself pursuing a career in journalism post-undergrad. However, at the time, I don\u2019t think I had a concrete idea of what medium my career path would take me. In a way, I\u2019m doing what I thought I\u2019d be doing, telling stories and using my journalism degree. But I\u2019m doing that through audio and podcasts. That\u2019s something I didn\u2019t expect to do. It\u2019s something I didn\u2019t know I had the skills or passion to do as a freshman.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">There was something really special about being a journalism major during my short time at Simmons. How we discussed media changed, but also how we critiqued media changed. Due to the spike of fake news during the 2016 election, the way I understood and approached journalism changed. It\u2019s a change we still see in effect today. We\u2019re being more careful about what we say, how we say it, and what we\u2019re trying to convey. We also consider these things when we receive information. Where is this information coming from? What is the intent behind saying this information in this way? It\u2019s something I don\u2019t think people gave much attention to before.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">From a journalism perspective, I remember when I told people my major, they would say the industry was in decline. I don\u2019t feel that way. I feel like the industry is in shift. The way news worked before isn\u2019t enough anymore. The ways we communicate are more varied. Since I\u2019ve graduated that\u2019s only more true. I\u2019m in podcasting and the industry is only growing. It offers a different way to communicate than cable news or the morning paper. There\u2019s a different kind of attention you get from a listener. It\u2019s a kind of attention that can accept information more intimately.\u00a0 I think the type of stories we see now are aware of that more than ever. As a result it\u2019s changing the way we communicate in this field.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f79268 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f79268\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3cd0c70\" data-id=\"3cd0c70\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8496d74 elementor-widget elementor-widget-heading\" data-id=\"8496d74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Emily Papp | 2018 | Public Relations and Marketing\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c988cf elementor-widget elementor-widget-text-editor\" data-id=\"1c988cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-579 alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Emily-Papp.jpg\" alt=\"\" width=\"200\" height=\"200\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Emily-Papp.jpg 200w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Emily-Papp-150x150.jpg 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>As a first year, my dream job was to be doing PR or Media Relations at either <\/span><i><span style=\"font-weight: 400;\">Vogue<\/span><\/i><span style=\"font-weight: 400;\"> or Conde Nast Traveler. Shockingly, there was a point in time that I thought I might leverage my skills in PR to become a journalist (working for the enemy<\/span><span style=\"font-weight: 400;\">).<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Since my time at Simmons, I think the communications industry has shifted to become more integrated. The lines between communications, marketing and public relations are all beginning to blur and merge into one conglomerate. I feel as though the rise of social media has largely contributed to this, with the use of captivating graphics that play into a larger narrative (whether that be a campaign or brand image).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8fcdd7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8fcdd7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bc3f335\" data-id=\"bc3f335\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2d8f57 elementor-widget elementor-widget-heading\" data-id=\"d2d8f57\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Alli Pichette | 2018 | Graphic Design\n\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7832071 elementor-widget elementor-widget-text-editor\" data-id=\"7832071\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-580\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-240x300.jpeg\" alt=\"\" width=\"200\" height=\"250\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-240x300.jpeg 240w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-819x1024.jpeg 819w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-768x960.jpeg 768w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-1229x1536.jpeg 1229w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette-1639x2048.jpeg 1639w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Alli-Pichette.jpeg 1818w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>When I was a first year I was a physical therapy student so I saw myself going on to finish and get my doctorate and then work somewhere as a physical therapist. In my first year as a comm student (year 4 out of 5) I wasn&#8217;t quite sure what I wanted to do after I graduated. I honestly didn&#8217;t know much about the world of communications\/graphic design other than knowing that it was something I was good at and wanted to pursue. I saw myself doing something I loved that made me happy but wasn&#8217;t sure of any of the specifics.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">When I first started at Simmons I didn&#8217;t know anything about the communications industry, it was a side thought that I knew was there but I didn&#8217;t actually understand anything that went in to it or understand the scope of it. I think one of the biggest changes that I&#8217;ve seen though, is just the way roles are changing. For example in graphic design, you&#8217;re expected to know so much more than just &#8220;normal&#8221; graphic design, for some jobs they expect you to basically function as a marketing coordinator under the title of designer. I think people are still realizing how important it is to have a communications team, but don&#8217;t understand the difference in roles of the team and what typically falls under a role. This is also just my experience which isn&#8217;t much where I&#8217;ve only been in the comm field for about 4 years and am only 2 years out of college.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-957084f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"957084f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3923828\" data-id=\"3923828\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d31e159 elementor-widget elementor-widget-heading\" data-id=\"d31e159\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Madison Florence | 2018 | Graphic Design and Public Relations and Marketing Communications<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6b6c38 elementor-widget elementor-widget-text-editor\" data-id=\"c6b6c38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-582 alignleft\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Madison-Florence-1-200x300.jpg\" alt=\"\" width=\"200\" height=\"300\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Madison-Florence-1-200x300.jpg 200w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Madison-Florence-1.jpg 240w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>When I was a first-year I was studying education with the intention of graduating with my Masters in 5 years and going straight into Elementary Education. Once I changed my major into Communications, I really saw myself doing marketing or graphic design for an agency or major nonprofit arts organization.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since starting to study communications I&#8217;ve really seen the industry become more guided by the internet and social media trends in a way that is unique from previous interactions. There is a direct line to your customers and companies are really taking advantage of those opportunities to connect with their people. We are seeing more community-driven and curated content, faster response times, and more opportunities for unique customer experiences. On a more technical note, digital communications is allowing for a lot more data to be captured about the consumer and the field is starting to have to navigate a more informed audience while handling a great deal of their personal data. This raises a lot of questions about privacy but also grants companies the ability to learn a great deal more about consumer behaviour.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&nbsp;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since graduation, I think my perspective is really guided by the arts industry that I work in. It&#8217;s a much more collaborative industry where we meet to discuss strategies with other competing companies. I did not expect to see such a united community but that gives me a wider lens to our world. We are operating a bit behind the most popular communications trends because of cost. We cannot buy data or hire more people for certain projects. I really love to see what companies can do within limits and constraints because we are keeping up in a world where most companies have advantages over us and I think that is due in part to our collaborative efforts and creativity. We are just constantly adapting and while that might not be new to others, after graduation it felt different from what I learned and expected.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e4b393f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e4b393f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73b68a4\" data-id=\"73b68a4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52d01c3 elementor-widget elementor-widget-heading\" data-id=\"52d01c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kendall Bauer | 2016 | Public Relations and Marketing Communications<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6d150d elementor-widget elementor-widget-text-editor\" data-id=\"c6d150d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-583\" src=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Kendall-Bauer-264x300.jpg\" alt=\"\" width=\"200\" height=\"227\" srcset=\"https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Kendall-Bauer-264x300.jpg 264w, https:\/\/commtracks.simmons.edu\/wp-content\/uploads\/2020\/05\/Kendall-Bauer.jpg 361w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>I wasn\u2019t really sure where my path would lead, but I knew I wanted to be working for a company where I was passionate about their mission and always learning! My interest in public relations was sparked later in my first year during a trip to Omnicom in NYC, and really set the scaffolding for the rest of my time at Simmons.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">The communications industry is more digital than ever, especially in the world of social media. People turn to social media as a primary source of information gathering on top of feeling connected to the people and brands they are about most. Having a career in social media was never on my radar when I graduated in 2016, but I am proud to be on the forefront of social media management as more companies are looking to integrate social into their marketing\/communication efforts.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-857afa8 elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-spacer\" data-id=\"857afa8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-36cba6c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"36cba6c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7924b9\" data-id=\"e7924b9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f4b1f1b elementor-view-stacked elementor-widget-mobile__width-auto elementor-fixed elementor-hidden-desktop elementor-shape-circle elementor-widget elementor-widget-icon\" data-id=\"f4b1f1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:42,&quot;end&quot;:100}},&quot;_position&quot;:&quot;fixed&quot;,&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<a class=\"elementor-icon\" href=\"https:\/\/commtracks.simmons.edu\/index.php\/2020\/05\/06\/changing-comm-industry\/\">\n\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-up\"><\/i>\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3a26d9a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3a26d9a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-baa59bb\" data-id=\"baa59bb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76559c0 elementor-widget elementor-widget-post-navigation\" data-id=\"76559c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-navigation.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-post-navigation\" role=\"navigation\" aria-label=\"Post Navigation\">\n\t\t\t<div class=\"elementor-post-navigation__prev elementor-post-navigation__link\">\n\t\t\t\t<a href=\"https:\/\/commtracks.simmons.edu\/index.php\/2020\/05\/03\/internships\/\" rel=\"prev\"><span class=\"post-navigation__arrow-wrapper post-navigation__arrow-prev\"><i aria-hidden=\"true\" class=\"fas fa-angle-left\"><\/i><span class=\"elementor-screen-only\">Prev<\/span><\/span><span class=\"elementor-post-navigation__link__prev\"><span class=\"post-navigation__prev--label\">Previous<\/span><span class=\"post-navigation__prev--title\">Internships: A Whole New Ballgame in 2020\u200b<\/span><\/span><\/a>\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"elementor-post-navigation__next elementor-post-navigation__link\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7aef12c elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7aef12c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6af23d2\" data-id=\"6af23d2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a2b172 elementor-widget elementor-widget-text-editor\" data-id=\"6a2b172\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Made by the 2020 senior communication students at Simmons University\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>COMMTRACKS The Changing Comm Industry By: Mackenzie Farkus Over the last 15 years, the communications world has changed dramatically. Social media platforms and new technology [&#8230;]<\/p>\n","protected":false},"author":5,"featured_media":578,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[12],"class_list":["post-573","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inside-the-industry","tag-industry"],"_links":{"self":[{"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/posts\/573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/comments?post=573"}],"version-history":[{"count":17,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/posts\/573\/revisions"}],"predecessor-version":[{"id":890,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/posts\/573\/revisions\/890"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/media\/578"}],"wp:attachment":[{"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/media?parent=573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/categories?post=573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/commtracks.simmons.edu\/index.php\/wp-json\/wp\/v2\/tags?post=573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}